Marketing airline services to the business segment : advertising content, passenger preferences and organizational buying process

Marketing airline services to the business segment : advertising content, passenger preferences and organizational buying process

datePublished

• 1985

description

• Sarjalla myös engl. nimeke.

identifier

• propertyID: FI-FENNI value: 82857
• propertyID: FI-MELINDA value: 002595856
• propertyID: skl value: fx82857

isbn

• 9515552230

isPartOf

• Fennica
• Forskningsrapporter / Svenska handelshögskolan

name

• Marketing airline services to the business segment : advertising content, passenger preferences and organizational buying process

numberOfPages

• [2], 114, [1] s.

P60048

• <http://rdaregistry.info/termList/RDACarrierType/1049>

P60050

• <http://rdaregistry.info/termList/RDAMediaType/1007>

publication

• location: Hfors organizer: Svenska handelshögskolan

publisher

• Svenska handelshögskolan