Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

URI: http://urn.fi/URN:NBN:fi:bib:me:W00653364900

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author

Jaskari, Minna-Maarit

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Fennica

name

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

P60049

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

URI: http://urn.fi/URN:NBN:fi:bib:me:I00653364901

description

Julkaistu myös verkkoaineistona ISBN 978-952-476-491-9

isPartOf

name

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

URI: http://urn.fi/URN:NBN:fi:bib:me:I00653364902

bookFormat

<http://schema.org/EBook>

isPartOf

name

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

url

<http://urn.fi/URN:ISBN:978-952-476-491-9>

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

URI: http://urn.fi/URN:NBN:fi:bib:me:I00653364900

datePublished

2013

description

Artikkeliväitöskirjan yhteenveto-osa ja 5 eripainosta.
kuvitettu

identifier

propertyID: FI-MELINDA value: 006533649

isbn

9789524764902

isPartOf

name

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

numberOfPages

XVII, 184 s.

P60048

<http://rdaregistry.info/termList/RDACarrierType/1049>

P60050

<http://rdaregistry.info/termList/RDAMediaType/1007>

publication

location: Vaasa organizer: Vaasan korkeakoulu Vaasan yliopisto

publisher

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

Instances

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development

Teaching the future marketers through experiential client-based projects : marketing knowledge and skills in the context of early phases of service and product development