Effectiveness of marketing information systems

Effectiveness of marketing information systems

datePublished

• 1994

description

• kuvitettu

identifier

• propertyID: FI-FENNI value: 410842
• propertyID: FI-MELINDA value: 001022004
• propertyID: skl value: fx410842

isbn

• 9517027141

isPartOf

• Fennica
• Working papers : W

name

• Effectiveness of marketing information systems

numberOfPages

• 24, [2] s.

P60048

• <http://rdaregistry.info/termList/RDACarrierType/1049>

P60050

• <http://rdaregistry.info/termList/RDAMediaType/1007>

publication

• location: Helsinki organizer: Helsinki school of economics and business administration

publisher

• Helsinki school of economics and business administration