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Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
URI:
http://urn.fi/URN:NBN:fi:bib:me:W00612723200
about
brändit
brändäys
kansainväliset yritykset
liiketalous
liiketaloustiede
organisaatiot
yritykset
author
Birkstedt, Riitta
inLanguage
en
isPartOf
Fennica
name
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
P60049
<http://rdaregistry.info/termList/RDAContentType/1020>
Instances
-
-, e-book
2012 : KY-Dealing [jakaja
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
URI:
http://urn.fi/URN:NBN:fi:bib:me:I00612723201
description
Julkaistu myös verkkoaineistona ISBN 978-952-249-245-6 (PDF)
isPartOf
Fennica
Turun kauppakorkeakoulu. Sarja A
name
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
URI:
http://urn.fi/URN:NBN:fi:bib:me:I00612723202
bookFormat
<http://schema.org/EBook>
isPartOf
Fennica
Turun kauppakorkeakoulu. Sarja A
name
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
url
<http://urn.fi/URN:ISBN:978-952-249-245-6>
View this in Finna
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
URI:
http://urn.fi/URN:NBN:fi:bib:me:I00612723200
datePublished
2012
description
Kannessa merkintä Turun yliopisto.
kuvitettu
identifier
propertyID:
FI-FENNI
value:
1020404
propertyID:
FI-MELINDA
value:
006127232
propertyID:
skl
value:
fx1020404
isbn
9789522492449
isPartOf
Fennica
Turun kauppakorkeakoulu. Sarja A
name
Between the deliberate and the emergent : constructing corporate brand meaning in MNCs
numberOfPages
243 s.
P60048
<http://rdaregistry.info/termList/RDACarrierType/1049>
P60050
<http://rdaregistry.info/termList/RDAMediaType/1007>
publication
location:
Turku
organizer:
KY-Dealing [jakaja Turun kauppakorkeakoulu
publisher
KY-Dealing [jakaja
Turun kauppakorkeakoulu
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