Lindqvist, Lars-Johan

name

• Lindqvist, Lars-Johan

Authored works

• Kundernas kvalitetsupplevelse i konsumtionsfasen : en studie av tjänsters kvalitet = The customers' quality perception in the consumption phase
• Marknadsföring till handeln : en studie av förhandlingar mellan dagligvaruleverantörer och distributörsblock i Finland = Marketing to the trade : a study of negotiations between convenience goods suppliers and their distributors in Finland
• Musik i reklam

Works contributed to

• Consumer recall of brand and product class under conditioning of music from television commercials
• Consumers' and producers' basic evaluation : an investigation of objects in the field of music
• Ekonomi och marknadsföring : festskrift till Gösta Mickwitz = Economics and marketing : essays in honour of Gösta Mickwitz
• Product attributes and preferences : a study in the field of music
• Space vision - a method to measure the efficiency of various advertising elements

Works about Lindqvist, Lars-Johan