Halinen, Aino

name

• Halinen, Aino

Authored works

• Exchange relationships in professional services : a study of relationship development in the advertising sector
• Relationship marketing in professional services : a study of agency-client dynamics in the advertising sector
• Selvitys korkeakouluopettajien pedagogisen koulutuksen tarpeesta kauppatieteellisellä koulutusalalla
• Towards a process theory of relationship dissolution

Works contributed to

• Markkinointitieteen näköalapaikalla professori Helena Mäkinen
• Relationship marketing : its disciplinary roots and future directions
• Visions for the future : proceedings of the 14th IMP Annual Conference : Turku September 3-5, 1998 : Volume 1, Competive papers

Works about Halinen, Aino