yritysmarkkinointi

name

• yritysmarkkinointi

Works about yritysmarkkinointi

• "Once again I gained so much" : understanding the value of business-to-business sales interactions from an individual viewpoint
• Advancing sustainability-oriented innovations in industrial markets
• B-to-b-palvelujen markkinointi
• B2B-markkinoinnin & myynnin pelikirja :
• Brändi kulmahuoneeseen!
• Brändi yritysmarkkinoinnissa
• Customer information usage and its effect on seller company's customer performance in business-to-business markets : an empirical study
• Customer reference marketing in a business-to-business context
• Developing interactive network branding in business markets :
• Digitization of the communication and its implications for marketing
• Emergence and translations of management interests in corporate branding in the Finnish pulp and paper corporations : a study with an actor-network theory approach
• Ethics as a value creating strategy in industrial firms : a study of the Stora Enso business network
• Harnessing web 2.0 for business to business marketing : litterature review and an empirical perspective from Finland
• How multiple strategic orientations affect the brand performance of B2B SMEs
• Industrial solution business : transition from product to solution offering
• Introduction to industrial management : know yours numbers!
• Lahjukset osana liiketoimintakulttuuria
• Management of commercialization : case studies of industrial, business-to-business product innovations
• Management of customer co-development in business-to-business market
• Markkinointijuridiikka 2015
• Markkinointijuridiikka 2017
• Markkinointijuridiikka 2018
• Miten yritys onnistuu digimarkkinoinnin ja sosiaalisen median yritysmarkkinoinnissa?
• Remix : integroituun brändijohtamiseen
• Social Selling : henkilöbrändi, verkostot ja sosiaalinen media B2B-myynnissä
• The use of digital analytics for measuring and optimizing digital marketing performance
• Towards "service factory" :
• Understanding brand strategy adoption by high tech SME managers
• Value creation in professional service processes : propositions for understanding financial value from a customer perspective
• Vantaa magazine
• Yrityksen markkinointiviestintä
• Älä keskeytä mua! : markkinointi sosiaalisessa mediassa