Corporate identity : a process of strategic interpretation in an MNC

Corporate identity : a process of strategic interpretation in an MNC

datePublished

• 1998

description

• kuvitettu

identifier

• propertyID: FI-FENNI value: 640689
• propertyID: FI-MELINDA value: 003291151
• propertyID: skl value: fx640689

isbn

• 9517913591

isPartOf

• Acta Universitatis oeconomica Helsingiensis. A
• Fennica

name

• Corporate identity : a process of strategic interpretation in an MNC

numberOfPages

• 223, [11] s.

P60048

• <http://rdaregistry.info/termList/RDACarrierType/1049>

P60050

• <http://rdaregistry.info/termList/RDAMediaType/1007>

publication

• location: Helsinki organizer: Helsingin kauppakorkeakoulu

publisher

• Helsingin kauppakorkeakoulu