Essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities

Consumer resistance as struggle over subjectivity : essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities

datePublished

• 2010

description

• Artikkeliväitöskirjan yhteenveto-osa ja 4 eripainosta.
• Julkaisussa virheellisesti verkkoaineiston ISBN 978-952-60-1058-8.
• kuvitettu

identifier

• propertyID: FI-FENNI value: 966862
• propertyID: FI-MELINDA value: 005848976
• propertyID: skl value: fx966862

isbn

• 9789526010571

isPartOf

• Acta Universitatis Oeconomicae Helsingiensis. A
• Fennica

name

• Consumer resistance as struggle over subjectivity : essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities
• Essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities

numberOfPages

• 108, [126] sivua

P60048

• <http://rdaregistry.info/termList/RDACarrierType/1049>

P60050

• <http://rdaregistry.info/termList/RDAMediaType/1007>

publication

• location: Helsinki organizer: Aalto-yliopiston kauppakorkeakoulu

publisher

• Aalto-yliopiston kauppakorkeakoulu